What Steinbrenner Can Teach Law Firms About Marketing Budgets

  In 2007, George Steinbrenner, the legendary New York Yankees’ owner, re-signed Roger Clemens, who was near the end of his distinguished, albeit controversial, career, with a precedent setting $28

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Your email address may be sabotaging your business prospects

People do business with people they know, like and trust. You can’t afford to be anonymous! Hiding behind an info@yourdomain.com email address is a total non-starter—a black hole. Using this impersonal

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Repurpose your presentation for publishing on SlideShare

SlideShare.net (a LinkedIn partner) makes it really easy to double down on that live presentation or webinar slide deck that you spent hours developing. In some cases, it will take

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Five strategies for content marketing in the law firm

Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting. ~BILL GATES, January 3, 1996. Content—news, information, entertainment—is finally

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The social media debate for law firms

Social Media: It’s debatable. The debate over whether or not law firms and lawyers should use social media is over—thank you very much. In fact, gains in adoption of the

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